Misbehaving: The Making of Behavioral Economics Richard Thaler Talks at Google

Richard Thaler, in conversation with Hal Varian, Google's Chief Economist Richard Thaler, co-author of Nudge, will discuss his new book, Misbehaving: The Making of Behavioral Economics. In this book, he couples recent discoveries in psychology with a practical understanding of incentives and market behavior to tell us how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral…